Motorcraft is a brand of automotive parts and accessories owned by Ford Motor Company. It was introduced in 1958 as a way to provide high-quality, low-cost parts for Ford vehicles. Motorcraft parts are designed to meet the same specifications as Ford, and they are often used by Ford dealers for repairs and maintenance. While Motorcraft is not a separate company from Ford, it does have its own dedicated manufacturing and distribution facilities.
One of the main benefits of using Motorcraft parts is that they are typically less expensive than Ford. This is because Motorcraft parts are not subject to the same dealer markups as Ford. Additionally, Motorcraft parts are often available at a wider range of retailers, making them more convenient to purchase.Despite being a lower-cost alternative to Ford, Motorcraft parts are still made to meet the same high standards of quality. This means that you can be confident that Motorcraft parts will perform just as well as Ford, and they will last just as long.